Long Creek Lodge at dusk, its lit windows reflected in the still lake at the R.J. Reynolds estate

R.J. Reynolds Devotion

The R.J. Reynolds Estate

Devotion was built by R.J. 'Dick' Reynolds Jr. — tobacco heir, aviator, Naval officer, and later mayor of Winston-Salem — as a self-sustaining estate and working community in the North Carolina foothills.

R.J. 'Dick' Reynolds Jr.

Richard Joshua Reynolds Jr. — known all his life as Dick — was the eldest son of the founder of the R.J. Reynolds Tobacco Company. He was a record-setting aviator, a Naval officer decorated in the Pacific during the Second World War, a Democratic Party treasurer and friend of Franklin Roosevelt, and mayor of Winston-Salem.

Devotion was his own project rather than an inheritance in stone: assembled acre by acre in the 1930s and built with local craftsmen out of American chestnut and river rock, at a time when the chestnut blight was killing the very forest that supplied the timber.

Portrait of R.J. 'Dick' Reynolds Jr. in Naval uniform
R.J. "Dick" Reynolds Jr., founder of Devotion

What he built

Long Creek Lodge sits on the dam of a second lake, built of chestnut and river rock and served by its own waterwheel. Around it he built an entire economy: a hydroelectric dam and powerhouse, a mill house, a dairy barn with a stone silo, a poultry barn, a slaughter house and cheese factory, a trout hatchery, machine shops, a movie theatre, a general store with a post office and fuel pumps, and an Olympic-grade stone skeet and trap field.

Butter, cheese, eggs, and poultry left the place under the estate's own Long Creek Lodge label. Nothing existed in isolation — water, feed, power, and labor all circled back through the same design.

Searching for “rjreynoldsestate”

If you arrived looking for the R.J. Reynolds estate at Devotion, this site is the family's own record of it: an illustrated history, archival newspaper coverage, and photographs taken on the place across four generations. The estate remains privately owned and is not open to the public.